The answer would have been an unequivocal yes had the A4 been priced more aggressively, says Pavan Lall.
Audi is preparing an arsenal of cars for India.
Audi India managing director Benoit Tiers has his task cut out.
German luxury car maker Audi on Wednesday launched limited edition on of its sedan A6 priced at Rs 37 lakh (ex-showroom Mumbai).
Skoda Auto India, the Czech carmaker that has recently found success with its compact SUV Kylaq, says it remains committed to developing a fully localised electric vehicle (EV). The EV will be manufactured at its Chakan facility for both Indian market and exports.
Driving the Audi A3 Cabriolet is a thrilling experience, says P Tharyan.
With high aluminium content in the body, the vehicle's weight is relatively low.
This Audi S4 launch happened in Mumbai, surprisingly in a very quiet manner with no elaboration and publicity.
So far as the price of this powerful four-wheeler is concerned, Rs 2.05 crore is the figure.
Audi India of German luxury carmaker, Audi, is planning to offer its new imported A4 model at the CKD (complete knock down) version price. The price difference between the existing A4 model, when the company started assembling in November last year, and the imported version was Rs 2.1 lakh.
"The introduction of Audi A8 L is a landmark achievement for Audi India as it celebrates our past successes and foreshadows future growth," Audi India Head, Michael Perschke said.
This enterprising duo sell tea from the boot of an Audi.
Audi, the premium car maker from the Volkswagen fold and the latest entrant in the luxury segment, has declared its intention: topple Mercedes Benz from its second spot in the next two years.
American electric carmaker Tesla has opened recruitment for various roles in India, including business operations analyst and customer support specialist, in what could be a precursor for the company's entry into the country. As per the job postings on the company's website, the posts are for the 'Mumbai Suburban' area.
The Audi Q5 SUV comes in 2.0 TFSI (petrol) and 3.0 TDI (diesel) engines.
Audi's 2015 sales were three per cent higher than its 2014 sales, which stood at 10,851 units.
Nearly one in two luxury cars sold in India in the first three months of 2024 was a Mercedes Benz, which achieved its best ever quarter (January-March), selling 5,412 units, up 15 per cent year-on-year (Y-o-Y) from 4,697 units in the previous year.
German luxury car-maker Audi on Friday said it will ramp up its output by 50 per cent in India to about 3,000 units next year, even as it gets ready to enter the used-car business by 2011.
If you are a fan of Audi cars, then this will surely be good news for you!
Audi plans to launch a total of 10 products in India this year as it looks to fend off stiff competition from rival Mercedes-Benz.
The car perfectly blends in premium looks with prodigious performance.
Audi, the German luxury car manufacturer, announced on Thursday the launch of the new Audi A6, the world's most successful business sedan, in India.
The all-new chassis of the SUV is made up of multi-material body.
It is expected to be priced around Rs 25 lakh.
Buoyed by impressive sales last year in India, German luxury car maker Audi is gearing up to showcase a host of models, including the debut of its A3 sedan, at the upcoming Auto Expo.
The company will upgrade software in airbag control unit.
German luxury car maker Audi plans to launch around 10 new models next year in India as it looks to further consolidate its position in the country.
The athletic silhouette with the dynamic flat rear window signalise urban sportiness.
After a brief lull during the pandemic, there is a strong revival in luxury car sales, bolstered by more launches across price bands, replacement demand, ban on old diesel vehicles in the NCR, and 'revenge buying'.
Luxury car maker Audi has launched a new version of super sports car R8 in India, priced between Rs 1.35 crore and Rs 1.74 crore (ex-showroom, Delhi).
The iconic Audi 100 won by Ravi Shastri at the 1985 World Championship of Cricket in Australia was restored back to its original glory and handed back to the former India captain and coach by Gautam Hari Singhania, chairman and managing director of Raymond, in Mumbai on Friday.
Buoyed by a rising demand, German luxury carmaker Audi aims to increase its market share in India to 25 per cent from the present 20 per cent by this calender year-end.
The company had launched a couple of vehicles earlier this year.
The rise of startups and a thriving entrepreneurial culture in Tier-II and Tier-III cities is contributing to the increasing sales of high-end cars.
Audi has already launched the facelifted Q5 and the 2013 Audi R8 this year. To take on BMW, it is planning two more exciting launches this year.
The three new variants include both diesel and petrol engines.
And it feels entirely different when compared to all its earlier avatars, observes Pavan Lall.
Despite a general slowdown, Audi India has posted a dizzying growth figure of 123 per cent, selling 321 units in January-April 2008. All set to launch the new A4 sedan in July, Benoit Tiers, managing director, Audi India, tells Business Standard about the company's objectives.
Skoda Auto Volkswagen India has filed a case against tax authorities over the Rs 11,000 crore (about USD 1.4 billion) show cause notice for alleged customs duty fraud related to the import of cars as completely knocked down units.
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